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Felida Villarreal

Felida Villarreal serves as President & CEO of VIDA, where she leads workforce development initiatives serving South Texas. Recently named to Hispanic Executive’s “30 under 30” list, she is a licensed CPA and is committed to creating economic mobility pathways through education and comprehensive support services.

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Hispanic Community November 2025 Premium

Bridging Opportunity Gaps: VIDA's Innovative Approach to Latino Workforce Development in South Texas

VIDA addresses South Texas’s workforce paradox—high healthcare vacancies amid poverty—through a holistic support model combining education, financial aid, counseling, and partnerships. Its programs, including nursing and youth initiatives, boost earnings, employment, and community development, earning national recognition for Latino student success.